Novita is an animal protein nutrition company founded by a veteran group of entrepreneurs in Eastern South Dakota. In addition to the founders, various local investors, including Glacial Lakes Capital, Nordic Ventures, SD Innovation Partners and San Michel, provided the early rounds of capital necessary to establish the company and prove out the product value proposition.
Led by Don Endres, the team went on to conduct various tests and feeding trials to prove out their patented technology and determine the value of the feed, NovaMeal®. After receiving positive results, the team attracted the attention of NGP Global Agribusiness Partners, who along with the existing investors, has provided the capital to build the company’s first production facility. The plant is located outside of Aurora, South Dakota (2 miles east of Brookings).